International trade fairs 2026: the key sectors where your brand should be.
Plan your presence in international fairs is fundamental to stand out from the competition, gaining visibility y open up new business opportunities. The year 2026 brings with it a intense agenda of strategic events in key sectors such as technology, food, tourism and sustainability.
The following is a summary of the most relevant trade fairs in 2026 by sector:
Technology and innovation
Events such as the Mobile World Congress (Barcelona) e ISE Barcelona bring together global leaders in connectivity, audio-visual, artificial intelligence and digital innovation.
They are an unmissable event for brands that want to position themselves as a benchmark in the tech sector.
Food and beverages
The fair Alimentaria Barcelona is a key meeting point for companies in the sector. foodtech, horeca and international export.
In 2026, it is expected to continue to be an ideal showcase for the innovation in the food industry and the internationalisation of brands.
Tourism
The FITUR Madrid is the leading trade fair in the tourism sectorideal for destinations, travel agencies and travel technology solutions.
Its 2026 edition will put the focus on digitalisation, sustainability and new experiences for the traveller.
Sustainability and environment
IFAT Munich is the leading international trade fair in water management, waste and circular economy.
A must-attend event for companies committed to the sustainable innovation and the ecological transition.
Why should your brand be at international trade fairs 2026?
Participating in these fairs will not only help you to position yourself as a benchmark in your sectorbut also:
- Connect your brand with new international markets.
- It allows you to spotting global trends before the competition.
- Multiply your chances of networking and lead generation.
ES Group: your strategic partner in international trade fairs
At EN Group we help brands to stand out at international trade fairs thanks to our design, production and assembly of professional stands. We create spaces that combine creativity, innovation and functionalityaligned with the corporate identity and designed to maximising return on investment.
We have own carpentry and a in-house graphics teamThis allows us to control the entire production process, guarantee the quality of our products, and top quality in every detail and offer fully customised solutions.
👉 Find out more at EN Group.
